Wednesday, 3 November 2010

Thinking about the future....

After group tutorials with Tiffany last week it made me think "WHERE CAN THIS PROJECT GO?"

So when I had my meeting with DC again on Monday I asked him what he thought,
I had several ideas which were alright but we were talking and came to the conclusion that a pop up store would be really cool!



We were talking about guerilla marketing, because the brand is very cool and what not I want to keep it that way and as I am aiming it at creative individuals with drive, confidence and well just good guys reallyyyyy, DC said something that they can text 626 to me or whatever, then I would send a code of numbers which would be the location of the pop up store

it would be discreet and an adventure adding elements of excitement and chase to the brand. And especially exclusivity as I want the brand hold alot of that!!!

I LOVE THIS IDEA! So this is a starting point for my Extended Major Project next term, I can play around with location, store design, campaigns, promotion of it and "EVERRRYYYYFFIIIINNNN"

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